When you walk into a room with a beautifully presented image it STOPS you in you tracks !
The first question people usually ask is “who took that ? ” ………
When a client orders prints or ready to hang products like acrylic or canvas prints off a photographer ,they are paying , and usually with surcharge as the photographer
will ensure the quality of the product . i.e. quality inks and archival materials , the colours are represent correctly and the finished product will last
So here is where it all comes together ….
A Client pays for you ( the photographer ) to organise prints for them( or you should be offering this) , to go into their home ,office , boardroom , foyer , showroom or any of the places images are displayed
Q . One of the first questions people ask is “who took that ?”…….
A. Name ( The Photographer ) You !
THE CLIENT HAS JUST PAID TO ADVERTISE YOUR CRAFT AS A PHOTOGRAPHER ………..
We work in the image industry and if your not taking advantage of free advertising by helping clients with prints or ready to hang products you and your clients are missing out!
Being in the print and framing industry i know how many people do not get around to having their images displayed
“I just shoot and Burn ” …….NO your lazy and your customers are not getting all the rewards of your work !
” My photos are only used on the web ” ………. Do your customers have an office or showroom where these images would look fantastic ?
“My images are only used in annual reports ” etc. etc. etc. These clients couldn’t possibly have a board room or foyer ?
We are in a competitive time for photography , i can’t think of many industries where your advertising comes for free !
Ah Ha ! …….. or burn another disk ………